INTRODUCTION Hello, I’m Doreen and I’m happy to say that I have dedicated my career and passion into Visual Arts. I have always held a passion to express emotions and connect with other people through my artworks, be it on paper or even digitally. I have worked as a Junior Designer with Pepsi for 3Continue reading “‘What Made Me Here’”
Author Archives: Spring Rivers
‘What Made Me Here’
Assignment Brief
Scenario: ASSIGNMENT BREIF: Emirates are planning to revamp their logo and corporate livery. They want to stay accessible and must retain the red company color throughout but want to update their logo along with the styling across all of their products including everything from aero plane paintwork to the uniforms and ticket styling. Your design company will beContinue reading “Assignment Brief”
Case Study
Task: Case Study on any brand (in 20 slides for presentation) by taking reference from the brand discussed in the class. TOPIC SELECTED: M&M’s Points to be included: – Branding Process – Brand Logo & Typography – Visual Identity of thr Brand – Creating a brand book – Analysis of historical and contemporary contextual research CaseContinue reading “Case Study”
Brand Mockups
Colour Palette
Brand Typography
Brand Logo
Spring Rivers Brand Logo
When you hear the name “Spring Rivers” for the first time, you probably don’t know what it stands for or why I decided to use this name as my brand name. In this brief, I’ll be talking about how I came up with the inspiration for the entire logo that I’ve designed for this brand.Continue reading “Spring Rivers Brand Logo”